product / branded
Bigger screens. Wider shots. Our challenge was to immerse our audience in the Infinity-O display through the perspective of an archer.
This is not something we see everyday - someone who can hit bullseye, with her feet. To amplify this extraordinary act, we worked with our art team to build a series of rings at height that would create a visual focus for our audience. We then chose a driving, funky track to wrap it up.
Snazzy, snappy, accurate and powerful, all under a minute.
Starhub / BLK J